My MidWeek arrived and (no pun intended) it was paper thin.
The plethora of ad inserts was missing. So were the columns by paid writers. Me, Dan Boylan, Jade Moon, Michelle Malkin and Pat Buchanan among them. I was called almost a week ago and told that all of us paid contributors were forthwith suspended due to financial issues.
You now get Lanai with his guests’ island recipes, former TV exec John Fink urging you to Think About It, a woman who fronts for Ben Franklin stores ads, and Ron Nagasawa is back in print. He used to be called publisher but that’s been changed to Director of Content.
Nothing was written about why we paid columnists were gone. We simply vanished overnight. You had to guess. Strange, but MidWeek can sometimes be a strange place. It’s mainly an ad carrier, not a newspaper. It needs a hefty-majority-plus of its total space to contain editorial material in order to qualify to be delivered by ordinary mail.
I’d been writing for it for 32 years. Most subjects passed muster, unless they cast less than a favorable light on an advertiser or prospective advertiser. I had columns killed about the fat PR program at the UH and the fat salaries paid to some CEOs and consultants or professional fund-raising firms hired by our non-profit organizations. Both, it turned out, had lucrative deals going with MidWeek.
None of my political columns were ever touched. And Dan Boylan was allowed a wide berth, too, with his Mostly Politics.
I don’t know that MidWeek can make it if this lockdown continues into June. The owner, the Star-Advertiser, has subscribers for the daily paper to bring in some revenue and a fairly sophisticated web site. MidWeek is free by mail and its only revenue is from ads. The ads are drying up. It’s website is primitive.
If there are no good columns to read and few grocery ads, why would people bother looking at it? It’s a “shopper” and most shops are closed for the duration.
It’s not a “news” paper and so it’s not essential for us. It’s more of a revenue source in good times for Oahu Publications.
I can’t say with a straight face that it would be sorely missed.
I can say that I miss writing for it — and for you readers. That’s why I’ve started this blog of issues and opinions — and occasionally some fluff!